eatsl Baby Eats
Devices for mom, dad and baby that ensure the nutrition your baby needs is safely and easily prepared, presented and stored. Products may include: lactation assistance, allergy monitors, food storage and preparation, smart bottles.
learnplay Baby Learn & Play
I wish I had thought of that! Exciting interactive devices or products that help children in reaching important developmental milestones and bring out the kid in everyone. Products may include: toys, learning-based gadgets, potty training. Toys accepted are for kids under two years of age.
onthego Baby On-the-Go
Tech-savvy innovations that make traveling with baby safe and stress-free. Products may include: Strollers, carseats, travel items.
onthego Baby Safety
Innovative gadgets and gear for making sure babies grow up in a safe environment. Products may include: baby monitors, baby proofing, room temperature monitors or home products with a focus on safety healthy.
fertility1 Fertility & Pregnancy Help
Product or technology that assists women in getting pregnant and achieving a healthy pregnancy. Products may include: fertility testing devices, pregnancy testing, in utero tracking devices.*
healthy Healthy Baby
Cutting-edge technology that takes the guesswork out of raising healthy babies. Products may include: smart thermometers, telemedicine resources, smart clothing, connected toothbrushes.

*PLEASE NOTE: Apps will be accepted in every category EXCEPT if focused on:

  • Fertility, Pregnancy and Parenting Content
  • Tracking, Calendar and Registry Tools