The Judging Process  

  • On November 15, 2018, @ 8 pm EST, when application submission closes, our expert judges will review all entries and select three finalists for each of the five categories.
  • The 15 finalists will be announced December 4, 2018, on our website. Finalists will be notified via email.
  • Online audience voting will begin on December 4, 2018, after the 15 finalists are selected and announced. It will remain open until December 31, 2018, 8:00 PM EST.
  • The winner from each category will be selected through a combination of expert judges and online audience votes. There will be an additional Audience Favorite award given to one of the 15 finalists that will be selected entirely from the online audience votes.
  • The category winners and the Audience Favorite will be announced live on stage January 8, 2019, at 3:30 PM EST during a special event at the Baby Tech Showcase in Las Vegas, Nevada, as part of the Consumer Electronics Show. It’s recommended that all of the finalists be present at the event.

 

Judging Criteria

Our expert judges will be assessing the applicant submissions based on a scale of 1-5 using four primary criteria:

  • Innovation: Does this product do something really cool and different from other items on the market? Is it groundbreaking or a big improvement over something that already exists?
  • Impact: Will this make a real difference in the lives of new, expectant or trying-to-be parents and/or their babies? What is the problem that your product is seeking to solve, and how is it addressing this challenge?
  • Implementation: Is this fun, easy or understandable to use? Does it excel in form factor, design aesthetic and/or user experience?
  • Usefulness: Will people want to use this product again and again? Does it provide real value to parents and/or helps them parent better or differently?

 

Judging Timeline 

On November 15, 2018, when application submission closes, our expert judges will review all entries and select three finalists for each of the five categories.

The 15 finalists will be announced December 4, 2018, on our website. Finalists will be notified via email. Online audience voting will begin on December 4, 2018, after the 15 finalists are selected and announced, and will remain open until December 31, 2018, @ 8:00 pm EST.

The winner of each category will be selected through a combination of expert judges and online audience votes. There will be an additional Audience Favorite award given to one of the 15 finalists that will be selected entirely from the online audience votes.

The category winners and the Audience Favorite will be announced live on stage January 8, 2019, during a special event at the Baby Tech Showcase in Las Vegas, Nevada, as part of the Consumer Electronics Show. It’s recommended that all of the finalists be present at the event.

 

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